Avid has a reputation that’s strong on delivering innovation that provides advantages to every participant in media and entertainment. Our work on behalf of our customers has earned the Avid brand some thrilling recognition along the way, including two Oscars®, a Grammy® and 15 Emmys®.

It's not unusual to hear the term "industry-standard" often used when describing any Avid product... products such as Avid Media Composer and Pro Tools set the bar for computer-based video and audio editing, while Avid's HDX DSP acceleration has yet to be surpassed.